Content strategies
platform for brands
We help brands build high-performing content systems powered by creators.
We create content designed to increase reach, engagement, and business growth, not just videos.
СBuild a powerful stream of content that attracts new customers every day!
February 2026
Producing creator-led UGC videos for VTB Bank
See how we’re currently growing a UV nail lamp brand from scratch
PROJECT PERIOD: 2025 - 2026.
In just 2 months from brand-new accounts:
- 1.7M views generated through viral video content (7 creators produced 250 videos).
- Product page visits increased by 37.5%.
Client's TikTok account, January 2026
TikTok
YouTube
VKontakte
Vibes
Results after 3 months
PROJECT PERIOD: 2025–2026
In 3 months from newly launched accounts:
- 2.8M views achieved by viral video content (10 creators produced 350 videos).
- 14,700 visits to marketplace product pages.
- 2,394 paid orders.
- Advertising campaigns became self-sustaining.
Client's TikTok account, March 2026
TikTok
YouTube
VKontakte
Vibes
[ Case study ]
UV Nail Lamp
Over 3 months, we tested multiple content formats and creative approaches with 10 creators, publishing 350 unique video assets.
CTR = 0,53% (benchmark 0,3−0,5%)
CR = 16,3% (benchmark 3−6%)
This approach delivers a highly engaged audience.
CTR = 0,53% (benchmark 0,3−0,5%)
CR = 16,3% (benchmark 3−6%)
This approach delivers a highly engaged audience.
Around 30% of the content showed strong viral potential and is now being scaled across channels.
Note: In line with the project brief, we use ethical marketing triggers and persuasion techniques.
A creator-powered Content Factory is right for you if you want to:
producing UGC, bring influencers into your Content Factory, and scale your flow of customers exponentially
Launch your own network of in-house creators
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from analytics dashboards instead of endlessly scrolling feeds. Work within a single platform where all the necessary AI tools are already integrated
Access viral content ideas
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for your existing Telegram audience on a daily basis
Maintain a consistent stream of engaging business content
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by several times through automation, content scaling, and streamlined production processes
Reduce marketing costs
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where one or two people can manage the entire content workflow
Build a scalable content system
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that convert viewers into customers rather than simply generating reach.
Create a steady flow of Reels, Shorts, and TikToks
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Watch a video about the Content Factory strategies and tools you can implement in your business
VTB presentation
Presentation by Alina, Project Lead at VKontente, delivered at VTB on March 24, 2026
Content Factory for pharma industry, healthcare, and clinical research
On April 8, we presented the Content Factory model for highly regulated industries, focusing on the pharmaceutical sector
The presentation took place at the IPHeB Clinical Research Conference in St. Petersburg.
Creators
[ Hover over a photo to watch the creator's video ]
Tap a photo to watch the creator's video
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You can either order a turnkey Content Factory strategy from us or choose creators yourself and purchase access to their contact details to work with them directly.
We’ve recruited and upskilled creators specifically for the Content Factory methodology, enabling them to consistently produce up to 30 videos per month.
We’ve recruited and upskilled creators specifically for the Content Factory methodology, enabling them to consistently produce up to 30 videos per month.
If a Brand enters into a service agreement with a creator whose information was obtained through the Platform, the Brand is required to pay the Content Factory owner a monthly commission of RUB 20,000 (VAT exempt).
Full terms are available in the Public Offer.
Full terms are available in the Public Offer.
Anastasia L.
UGC Creator · In-house Creator
Russia
Ekaterina O.
UGC Creator · In-house Creator
Russia
Tatyana E.
UGC Creator · In-house Creator
Russia
Elena Kh.
In-house Creator
Russia
Elizaveta F.
UGC Creator · In-house Creator
Russia
Anastasia T.
UGC Creator · In-house Creator
Russia
Victoria A.
UGC Creator · In-house Creator
Russia
Maria Sh.
UGC Creator · In-house Creator
Russia
Yulia T.
UGC Creator · In-house Creator
Russia
Daria Ch.
UGC Creator · In-house Creator
Russia
Anastasia K.
UGC Creator · In-house Creator
Kazakhstan
Irina A.
UGC Creator · In-house Creator
Russia
Victoria M.
UGC Creator · In-house Creator
Russia
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Videos created by our creators
Our featured cases
Achieved 30% viral content and increased demand by 37.5%
Over 3 months, we tested multiple content formats with 10 creators and published 350 unique video assets.
The campaign has already reached profitability and continues to generate positive feedback.
CTR: 0.53%
Conversion rate: 16.3%
Note: In accordance with the project brief, we use ethical marketing triggers and persuasion techniques.
Over 3 months, we tested multiple content formats with 10 creators and published 350 unique video assets.
The campaign has already reached profitability and continues to generate positive feedback.
CTR: 0.53%
Conversion rate: 16.3%
Note: In accordance with the project brief, we use ethical marketing triggers and persuasion techniques.
How expert-led content generated 450 leads from a single viral reel.
We completely redefined the blog strategy and produced 30 videos in English. The new content focused on expertise, practical value, and the real challenges faced by professional nail technicians.
We completely redefined the blog strategy and produced 30 videos in English. The new content focused on expertise, practical value, and the real challenges faced by professional nail technicians.
Content Factory •
Content Factory •
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Content Factory •
More than three people are involved in content production
You’re frustrated with your current marketing team or contractors
You’re losing customers because your content is underperforming
You’re spending over ₽200,000 per month on marketing without seeing meaningful results
Your current state:
"I'm tired of marketers who show impressions but don’t bring customers"
"I'm ready to pay twice as much for measurable results"
Your key challenges:
"Where can I find someone who actually knows how to create viral content?"
An automated content system that continuously produces high-performing content designed to attract audiences and generate leads.
Content Factory
We create turnkey content that can be published across multiple channels:
Our network includes more than 200 vetted creators we’ve worked with for over four years.
We match at least three creators to your goals under contracts lasting a minimum of three months.
Creators publish content regularly (for example, weekly or monthly). Advertising disclosures are required where applicable. We work only with approved platforms such as VK, Dzen, MAX, and others.
We match at least three creators to your goals under contracts lasting a minimum of three months.
Creators publish content regularly (for example, weekly or monthly). Advertising disclosures are required where applicable. We work only with approved platforms such as VK, Dzen, MAX, and others.
In micro-influencer blogs
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These are your dedicated in-house creators who publish content regularly, from one to fifteen units of content per day. All accounts belong to your business.
We continuously upskill creators through our Content Factory Creator Program, test their skills, and match them to your niche and goals.
We continuously upskill creators through our Content Factory Creator Program, test their skills, and match them to your niche and goals.
Through creator-generated content
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We create expert content (including AI avatars when appropriate) and branded content such as reviews, demonstrations, and unboxings. Content is adapted from proven viral formats identified by the AI Content Factory.
On your own social media
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You’ll be able to review selected references and provide feedback whenever needed.
We handle everything from production and editing to publishing and performance tracking.
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Content can also be adapted for different languages and markets.
See how our AI Content Factory analytics system works.
Your project will be managed through the AI Content Factory using a single-window workflow
Our Media Hub includes more than 200 vetted creators. We select the best matches for your brand and can replace creators whenever necessary.
External creators who regularly publish content featuring your product.
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We recruit, upskill, and provide them with references from the most successful content in your niche.
Creator-generated content — UGC creators and dedicated creators promote your products through your own accounts and/or their personal channels.
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We manage production, editing, publishing, analytics, and performance tracking. Content can be localized for multiple languages and regions.
Turnkey implementation
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AI identifies top-performing content across platforms and adapts it to your product. A project manager strengthens the concept and adds a compelling narrative structure.
A content creation system built on adapting high-performing posts, viral Reels, Shorts, and TikTok videos from adjacent industries
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Content Factory is
Your first step toward launching a Content Factory with creators is developing a creative brief
In partnership with
- VTB BankOne of Russia’s largest banks, offering a wide range of financial products and services.
- Skolkovo Innovation CenterA leading Russian innovation hub and research center.
- Confidential client (under NDA)An online education company ranked among the Top 20 online schools.
Featured in the media
Networking. Your Career
A lecture for school students about online promotion.
A lecture for school students about online promotion.
Press release
Is the customer always right? Who is threatened by consumer extremism?
REN TV commentary
Ed.Touch founder Natalia Rosa on the "NESlaby Pol" podcast with Lyudmila Svetlova
Podcast
Generation of the Future 2023 Annual Scientific and Practical Conference
Press release
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